My Blog

Thoughts on Digital, Media & Technology

John Buckley
Apple Mac Mini M4
Technology AI 3 May 2026

Did AI Eat the Affordable Mac Mini?

Apple has quietly dropped its $1,099 NZ entry-level Mac Mini. The culprit? An open-source AI agent that sent developers on a buying frenzy...

Tim Cook and John Ternus walking at Apple Park
Technology 21 April 2026

End of a (Very Profitable) Era — Tim Cook Steps Down as CEO of Apple

After nearly 15 years and a $4 trillion market cap, Tim Cook is handing the reins to hardware chief John Ternus. A look at what he built...

Amazon Fire TV Stick HD and Fire TV Stick 4K Select
Technology 20 April 2026

Amazon's New Fire TV Sticks Land in New Zealand — and the HD Is Built for Travellers

Amazon has launched the Fire TV Stick HD and 4K Select in NZ. At $89 and $99, here's what's new and whether they're worth it...

Dyson HushJet Mini Cool Fan
Technology 10 April 2026

Finally a Dyson Fan for Under $100 — Meet the HushJet Mini

The HushJet Mini Cool Fan squeezes 17 years of Dyson airflow engineering into a 212g portable fan. Here's what to know...

Browser tracking code and advertising pixels
Digital AI Media Technology 6 March 2026

Marketers — are you training your competitors' ads?

A visit to a competitor's website triggered a rival's ad on Facebook. The tracking code you install for yourself may be doing far more than you think...

Apple MacBook Neo in blush, indigo, silver, and citrus
Technology 5 March 2026

Apple delivers breakthrough price with new MacBook Neo

MacBook Neo starts at NZ$1,149 — Apple's most affordable laptop ever — powered by A18 Pro with up to 16 hours of battery life and four stunning colours...

Apple MacBook Pro and MacBook Air with M5
Technology 4 March 2026

Apple announces new MacBook Pro and M5 MacBook Air with NZ pre-orders

The new MacBook Pro with M5 Pro and M5 Max delivers up to 4x AI performance, while MacBook Air with M5 doubles base storage — both from NZ$2,199...

Apple iPhone 17e
Technology AI 3 March 2026

Apple introduces the affordable iPhone 17e

The iPhone 17e brings the A19 chip, 48MP camera, MagSafe, and C1X modem to Apple's most affordable new iPhone — starting at NZ$1,199...

Doorbell camera lens reflecting a suburban street
Technology AI 24 February 2026

Why I'm Binning My Ring

I was an early Ring believer, reviewing it on TVNZ's Breakfast show in 2015. After years of paying for the privilege, I've finally had enough...

ChatGPT ad mockup
AI Media Digital 2 February 2026

Yes, ChatGPT Ad Prices Are Expensive — And I Respect the Gamble

OpenAI's $60 CPM has divided the industry. But after decades of a race to the bottom in digital ad pricing, I'm inclined to respect the gamble...

The views expressed on this blog are my own personal opinions and do not reflect the views of my employer or any organisation I am affiliated with.